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rebranding

What a Waste: When OEM Automotive Supplier Rebranding Flops.
rebranding
What a Waste: When OEM Automotive Supplier Rebranding Flops.
May 3, 2018 at 3:18 pm 0
A well-designed rebranding can breathe new life – and new business – into a well-established company. The opposite is also true. A poorly executed rebranding can be a complete waste of time, energy and money. Let’s say you wanted to rebrand. How can success be ensured? Here are potential pitfalls to avoid.  Don’t repeat yourself. […]
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